March 21 is World Down Syndrome Day



By Tammy Schneider


Kincardine businesses and residents have been asked to pull out their funkiest footware to mark World Down Syndrome Day by participating in the Lots of Socks awareness campaign.


The campaign is celebrated world wide and puts the focus on individuals living with Down syndrome, with the goal of increasing awareness about what Down syndrome is and the important role people with Down syndrome have in today's society.


“The Lots of Socks campaign was initiated to create awareness and understanding of Down syndrome and to seek support for individuals and their families living with Down syndrome," said Catherine Evans, communications and marketing co-ordinator for Community Living Kincardine and District. "The desired outcome of the campaign is a community in which a person living with Down syndrome contributes to, participates in and is included on a full and equal basis. "


This is the ninth year for observance of the day, which is always celebrated on the 21st day of the third month, to mark the triplication of the 21st chromosome.


The Lots of Socks campaign asks that the day be observed by putting up official posters and displays in business front windows, and include a sock display that is unique. Staff and residents are encouraged to wear unusual socks all day to show their support. Businesses can register to participate by calling or emailing Community Living Kincardine and District at 519-396-9434 ext. 234 or emailing Community Living staff will vote for their favourite window display and the business will be awarded the "Golden Sock Award" for their efforts.


"The Lots of Socks window displays allow businesses in our community to help achieve these goals while showing their support for the people living, working and playing in our community with Down Syndrome," said Evans. "The Lots of Socks window display has grown immensely over the years and has sparked media attention that exceeds our local area providing further awareness of World Down Syndrome Day, the Lots of Socks campaign and its goals. We are very proud to live and work in such a welcoming community. “